Wizard Of Ads Group partner Jeff Sexton is making his way to The Big Easy this week to deliver the featured keynote address for the joint convention of the Louisiana Association Of Broadcasters and the Mississippi Association Of Broadcasters.
The event is being held at the Royal Sonesta hotel on Bourbon Street in New Orleans this week.
Jeff is speaking in the headlining slot on Thursday afternoon. Check out the agenda to see all the great speakers they have lined up.
The title of Jeff’s presentation is “Advertising Buying Triggers,” which he describes as a custom presentation he built specifically for radio and television sales managers.
“My goal is to help them arm their sellers with the exact buying triggers that small- and medium-sized business owners need to hear in order to buy,” he explained.
He is also over a bonus session on overcoming the 10 most common buying objections to radio and television advertising.